merrillwatso218's Space http://merrillwatso218.posterous.com Most recent posts at merrillwatso218's Space posterous.com Tue, 22 May 2012 20:55:00 -0700 Direct Mail Still Remains a Profitable Means of Advertising http://merrillwatso218.posterous.com/direct-mail-still-remains-a-profitable-means http://merrillwatso218.posterous.com/direct-mail-still-remains-a-profitable-means As an Internet Marketer you probably haven't given things like direct mail a whole lot of thought. If this is true for you, it's okay. Most Internet Marketers have not considered this concept. Off-line methods to attract customers and potential clients to your Internet business is something that you may not have considered, but is certainly a viable option. It is possible to do this with direct mail instead. This does not mean that direct mail is easy to do. It's quite the opposite actually! A lot of work goes into creating a successful direct marketing campaign. In this article we will teach you a few of the things that you can do to make your direct mail campaigns more successful.

You probably always know this but it's so important it's worth repeating. Never send out any direct mail literature without carefully proofreading and editing it first. This isn't solely about grammar. Check your syntax and make sure that every word is the word that you should be using. It's also wise to add as much polish as possible before sending it out. A good rule of thumb is that you need to do at least three proofreading and editing sessions for every page before you send anything out. One word typed wrong can completely derail your direct mailing. If you are uncertain at all about your ability to proofread your work then you should really think long and hard about the benefits of hiring someone to professional proof or edit your work.

Copywriting is something that many people think they're good at. When you consider this, some people are good at copywriting, others cannot do it at all. You really need to get better at writing copy, but you should not practice sending direct mail campaigns. Instead of trying to do it on your own (especially if you lack the skills) you should hire a professional copywriter to do this for you. It is actually much more complicated than you would think. The trick is to make whatever you are writing seem as if you are simply being entertaining and informative, yet all the while you are manipulating the people reading what you have written. All professionals know how to do this. If you get it done the right way the first time, a good copywriters work can literally recoup your investment with them in a matter of days. Those Internet marketers and SEOs that are aiming to boost quality back links, must check SEO Link Monster results and see the magic.

Being creative is one thing, but you don't want it to look like children comprised it. There are ways to be creative and polished all at the same time. Everything needs to look professional, yet still have your creativity embedded within it. Work with professionals to print and finalize what you inevitably send to your prospective clients. It is a good idea not to use something like crayon to send out to your prospective buyers. If someone disagrees with this last statement, ignore them implicitly.

The rumors of the death of direct mail have been greatly exaggerated.

Ignore anyone who tries to make that claim. The thing is that most people have forgotten all about it in search of shinier products that promise instant gratification. You never know, the right piece of direct mail can take your business from "how hum" to "holy cow!"

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Mon, 14 May 2012 04:24:00 -0700 Important Points About Offline Marketing of Your Web Business http://merrillwatso218.posterous.com/important-points-about-offline-marketing-of-y http://merrillwatso218.posterous.com/important-points-about-offline-marketing-of-y Any person desiring to start up an internet business only has to look at how easy it can be. When you think about it, you could conceivably do all that using free resources and never spend a dime. Perhaps some people have taken all this for granted because the net has been around for so long. Some people only use the Internet very rarely. But keep in mind that they are out there, and all you need to do is figure out how to get in front of them. So there is the case for going offline with your marketing for the benefit of your online business. According to my personal experience, building email lists for your internet marketing can bring you ample amount of revenue online.

You can get to know business owners in your location by becoming a part of the chamber of commerce. This is good for a couple of things, and first is that it simply gets you out of the house (which can be difficult once you start working from home). Networking takes time, and sometimes you can score right away and other times not. All of these types of activities are fair game because eventually something will break for you. You know how business is and there are never any guarantees about it, so just do it and keep doing other things. Think about going with post card marketing because it can work plus there are lists you can rent or buy. If you want to be professional about it, then you can set up split groups and then send them different offers. This really can be a fun thing to do because it is easy and you just need to have a little money. Just be sure you take a serious attitude about this because if not then you can waste your money. Along the same ideas about testing, you can test different designs and see what the ROI difference is.

Just because you are online doesn't mean you should ignore the ad opportunities in the offline world. So many printed publications are having a hard time getting extra revenue, and this means you can find good deals if you look for them. If you want to spend more (and get a better return), though, you could take out larger ads that get placed strategically throughout the magazine or weekly periodical. If you have a small budget, go for those places that are budget friendly and sometimes they will work with you.

Just about any web business can stand a little bit of offline marketing. If your business model supports going offline, then that's great and you are good to go. If you aren't marketing offline you are simply ignoring an entire income stream and that is bad for your bottom line and your profit margin. So get up and take action on this so you can grow your web business through offline.

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Thu, 10 May 2012 02:36:00 -0700 Simple Ways To Reduce Your Bounce Rate Significantly http://merrillwatso218.posterous.com/simple-ways-to-reduce-your-bounce-rate-signif http://merrillwatso218.posterous.com/simple-ways-to-reduce-your-bounce-rate-signif Improve your bounce rate until it is as close to zero as possible. If you can do that, then you will be singing in tall cotton, as they say in some places. The bounce rate of your website is going to have a major impact on a few different areas of your business. Keeping your business alive and making money are at the heart of these concerns. So it is actually within your best interests to do as much learning as you can about it as well as how to properly optimize it. It's important that your site be able to hold on to visitors after they have found their way to your home page or landing page. So, in this article what we want to do is teach you some of the things you can do to lower your website's bounce rate.

The reason you are not the best person to be critical about your site is that you know it too well. Beyond that, you're the creator and there's a really high chance that you don't want to hurt anything. We all have a hard time making negative appraisals of our websites. You do, though, need to find a way to do this because it is quite important. Because you're so close to your site, you may not realize that parts of it might be difficult to find. But you know exactly where everything is so then that can present a dilemma. Perhaps the best thing to do is be very meticulous about how you think about your site. Try to think about your site the way visitors will think about your site. Everybody knows that navigation plays a major role in positive usability on a website. A good structure for navigation is both intuitive and clean and that is what you have to create for your own site. One thing you want to avoid is making people click too many times for anything. You might have to do some more optimizing if you have drop down menus on your website. The best situation is to make things one click away, but that can be tough. If this isn't always possible, don't let anything get more than two clicks away in terms of navigation. For all those that are planning to have a quality instrument to play with a perfect rejoice, there are many great options to buy guitar online.

Many things contribute to why people leave your site to quickly. If the reader is distracted continuously, this could contribute to high bounce rate ratios. When people face these distractions, they can become annoyed and leave your website. And if there are too many distractions, they will leave even faster, causing your bounce rate to really jump. Not only have we all experienced this, but most of us have left sites due to flash ads, clashing colors and other things. If people do not check out the rest of your site, leaving immediately upon arriving at the home page, your bounce rate will increase, and your rankings will diminish. One thing about high performance sites is they have a very low bounce rate. At some point along the way someone figured out the need for reducing the bounce rate. This is what helps to separate the highly earning websites from the sits that just limp along or never make it at all. Put some sort of behavioral tracking script on your site and then use the data that it collects. Sometimes this can even be fun which is good since there really aren't any other ways to approach it.

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Wed, 09 May 2012 23:29:00 -0700 A Couple Of Things To Remember Before Getting Started On The Internet http://merrillwatso218.posterous.com/a-couple-of-things-to-remember-before-getting http://merrillwatso218.posterous.com/a-couple-of-things-to-remember-before-getting You may possibly not recognize this but plenty of folks make the same mistakes over and over again when they decide to start up an online business. The most significant issue is that folks do not have anything to go by because they're new to the Internet and no one explains to them what they should not be doing. In order for you to avoid making these mistakes you're going to be glad to understand that we are going to be discussing some of the most typical mistakes on this page.

One of the first mistakes that individuals make would be that they jump into a home based business opportunity that they have not researched properly to learn if it is a genuine opportunity. Without doing proper research are going to find that the program bought may end up being completely ineffective this means you won't be successful. It is going to be very important for you to discover as much as you can about a program before you purchase it, not only for your success but so you don't get ripped off to begin with. Once you do the proper research and locate a program that has been proven successful by a many individuals, you are going to see that that's the program you'll want to invest in.

You need to also understand that you're not going to achieve success overnight, if this is something you are expecting you may end up giving up before you find the success you are looking for. This is something that can wind up causing men and women to be very frustrated and cause them to stop trying before they actually start seeing the success that they want. One thing you want to remember would be the fact that you are building a business, even though it is on the internet, it is a thing that is going to take time in order to become successful.

Google AdSense has developed into a very popular way for individuals to begin making the extra money they are trying to find on the internet, but folks make mistakes with this as well. Something which is very popular is for men and women to begin clicking on their own advertisements in an attempt to make money from Google, but you're going to find that this is in fact a massive mistake. You need to remember that Google is really a multibillion dollar corporation and it is super easy for them to determine who's trying to rip them off and it doesn't take them long to figure this out. Using Google is a thing that just about everyone who owns a web site does in order to supplement their income because it is something which can be profitable, so do not risk it.

Something you need to be conscious of is that there will be more mistakes, like not learning the basics, but it is going to be extremely important not to make the mistakes we mentioned above. You are going to see that making money online can be carried out when you've got the right information and understand what you are doing. Finally, if you are seeking not a flirt but a sincere and lasting relationship for your love life, try out eHarmony now.

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